2010
2010 Book Marketing…what’s new in book marketing and promotion
Filed Under (Marketing) by Lynne Klippel on January 4, 2010
Penny C. Sansevieri , CEO of Author Marketing Experts, Inc
Strap on your seat belts, this interview moves at light speed!
Penny C. Sansevieri, CEO and founder of Author Marketing Experts, Inc., is a best-selling author and internationally recognized book marketing and media relations expert. Her company is one of the leaders in the publishing industry and has developed some of the innovative Social Media/Internet book marketing campaigns. She is the author of five books, including Red Hot Internet Publicity which has been called the “leading guide to everything Internet”.
AME is the first marketing and publicity firm to use Internet promotion to its full impact through The Virtual Author Tour™, which strategically works with social networking sites, micro-blogs, blogs, book videos, and relevant sites to push an authors message into the virtual community and connect with sites related to the book’s topic, positioning the author in his or her market. AME has had 10 recent books top the bestseller lists including New York Times, USA Today, and Wall Street Journal.
Penny produces an outstanding ezine, one of our favorites, which we open as soon as it arrives. When we met her this fall, we found she was even more wonderful in person- funny, smart, and on the cutting edge of book marketing and publicity.
This is the perfect interview to get you jazzed and ready for 2010.
Enjoy!
Learn more about Penny and AME http://www.amarketingexpert.com





this was a great interview. thanks Penny, I also shared the link on the Mom’s Choice Awards Face book group